100 % natural

Why choose merino wool? Wool is a completely natural fiber, created year-round by sheep through a simple blend of water, air, sunlight, and grass.

100 % biodegradable

Wool is entirely biodegradable, naturally decomposing in the soil within a few years. As it breaks down, it slowly releases its nutrients into the earth, preserving ecological balance.

100 % renewable

Each year, sheep renew their fleece, making wool inherently renewable and long-lasting.

Synthetic Textiles vs. Natural Fibers

Synthetic textiles pose a growing issue in today’s fashion industry. . Clothing made from these synthetic materials, such as polyester and nylon, contributes to environmental pollution. These fibers are derived from petroleum and require high energy and non-renewable resources for production. Moreover, when washed, these clothes release microplastics that pollute our oceans and threaten marine life.

This is where wool steps in as a much better alternative. Wool is a natural, durable fiber that offers numerous advantages over synthetic textiles. Firstly, it’s entirely biodegradable, breaking down naturally in the soil without causing harm to the environment. Additionally, wool is a renewable resource because sheep produce new fleece annually. This makes it an eco-friendly and sustainable choice for those looking to reduce their environmental footprint.

Wool also boasts comfort and performance benefits. Unlike synthetic textiles that can trap heat and moisture, wool is naturally breathable and thermoregulating. It provides natural insulation, keeping you warm in winter and cool in summer. Moreover, wool possesses natural antimicrobial properties, meaning it’s odor-resistant and can be worn multiple times between washes, reducing water and energy consumption.

By choosing woolen clothing, you’re opting for a more environmentally friendly and comfortable option. You contribute to reducing plastic pollution, preserving natural resources, and supporting a more sustainable textile industry. So, choose wool and take part in transitioning towards a more eco-conscious and responsible fashion.

Is Wool Biodegradable?

Yes, wool is biodegradable. When disposed of, wool naturally decomposes in the soil within a few years. Being a natural fiber, it’s compostable and disintegrates without causing pollution or harmful waste for the environment. The decomposition of wool slowly releases its nutrients into the soil, contributing to soil fertility. This makes wool a sustainable and environmentally friendly choice compared to synthetic fibers that can take hundreds of years to decompose.

Why Wear Wool? Why Choose Merino wool?

Wearing wool offers numerous benefits: natural warmth, breathability, softness, comfort, odor resistance (natural antimicrobial properties), durability, eco-friendliness, moisture regulation, flame resistance, some protection against UV rays, style, and versatility.

Opt for pieces made from merino wool and cashmere, designed to last.